Marketing & Sales Automation Specialist
Automation services for your clients. Built under your brand.
Automated email marketing, CRM management, reporting, and lead generation — without growing headcount.
For your agency
The routine work that fills your team's week, automated.
Win more clients
Outbound for your agency
Target lists, personalized sequences and follow-ups that keep your pipeline full while your team works on delivery.
Pre-sale audits
A prospect's site, ads and competitors checked automatically and turned into a first-draft audit your team can send the same day.
Lead intake and routing
Leads from forms, ads and inboxes land in your CRM enriched and assigned. Nobody copies them by hand.
Run delivery with less admin
Monthly client reports
Data from every platform pulled into your report template, ready for the account manager to add comments.
Client onboarding
Folders, briefs, tasks, access requests and welcome emails created the moment a deal is signed.
Invoices and payment reminders
Invoices go out on schedule from your accounting tool, and polite reminders follow on their own until the payment lands.
For your clients
Services you can add to your offer and resell under your name.
Marketing
Automated email marketing
Welcome, nurture and re-engagement sequences triggered by what contacts actually do.
CRM management
Contacts deduplicated, enriched and kept current without manual cleanup.
Client reporting
Numbers from ad platforms, analytics and the CRM, delivered as a report on schedule.
Sales
Lead generation
Target lists built and enriched to match the client's ideal customer.
Prospecting & outreach
Personalized multi-step sequences that send and follow up on their own.
Lead qualification
Incoming leads scored and routed, so sales only calls the ones worth calling.
Sales reporting
Pipeline, conversion and rep activity in one view, updated daily.
How white-label works
- Brief and fixed quote
- Send me your client's task, or start with a free audit call. You get a written scope: what gets built, in which accounts, the timeline and a fixed price. What you charge the client is up to you.
- Built under your brand
- Everything runs in accounts you or your client own. We work by email, messenger or inside your team's own tools, and I join client calls as part of your team when it helps.
- Handover
- Documentation in your template, with no mention of me, and a training call with your team if you need one. Once the project is paid, every right to the work belongs to your agency.
- 30 days of support
- Fixes and adjustments are included for 30 days after handover. Ongoing support after that is agreed separately.
Cases
AI SDR assistant for cold outreach
Lead qualification · Every reply sorted and drafted before a person opens the inboxClaude · Gmail API · Apps Script
- Reply lands
- Sorted by intent
- Drafted from the playbook
- Reviewed and sent
Problem
A new outbound channel to price-sensitive individual buyers was sending replies from six addresses into one inbox. Each needed a careful, on-brand answer, and the plan was to grow to 200–300 emails a week without adding SDR hours.
What I built
An AI agent that checks the inbox twice a day, filters out warm-up and system mail, sorts replies by intent and drafts answers from the sales team's playbook and real past emails. Hot leads and opt-outs go to a person, silent threads get three follow-ups over twelve days. The agent cannot send: a person approves every draft.
Result
Live five working days after the brief. Most drafts go out after light edits, and the team reviews replies instead of writing them.
Daily CRM exports for finance analytics
Sales reporting · CRM data in the CFO's sheets every morning, no one exporting it by handPython · Google Cloud Run · CRM API
- CRM
- Scheduled Python job
- Duplicate and error checks
- Finance sheets
Problem
Every morning a colleague started an hour early to export CRM data by hand for the CFO, who then spent another half hour fixing it. Around 70,000 rows a day, copied manually, meant errors and late numbers for every report the company ran on.
What I built
Scheduled Python jobs on Google Cloud that pull the data from the CRM API every day, plus a monthly job for the full month. Each run removes duplicates, checks the result and writes it to the finance sheets. If a run fails, an email goes out.
Result
About 1.5 hours a day, around 30 hours a month, back to the team, half of it the CFO's. Numbers arrive on time and without manual copy errors.
AI media plan generator for inbound leads
Pre-sale audits · A personal proposal in the lead's inbox three minutes after the formOpenAI API · Apps Script · Sheets
- Lead fills the form
- Outlets matched from the catalog
- Angles written by AI
- Plan emailed
Problem
Every prospect who asked for a media plan waited for a salesperson to put one together by hand. A good plan took at least 20 minutes of research: which outlets fit the niche, the market and the budget, and what to pitch them.
What I built
A free self-serve tool. A prospect fills in a short form with their company, market, language, goal and budget. A script picks matching outlets from the platform's live catalog, asks an AI model for content angles tailored to the company, and emails a finished plan with outlets, metrics and prices.
Result
A plan that took a salesperson 20 minutes now arrives in about three minutes and costs a few cents. Dozens of prospects have received one without anyone on the sales team touching it.
Supplier catalog to online store, automated
E-commerce operations · A supplier link becomes a live, formatted product in the storeClaude API · Apps Script · WooCommerce
- Supplier link
- Data extracted by AI
- Store-style description and category
- Published to the store
Problem
A furniture store added products from a supplier's site by hand: translating the text, writing a description, uploading images, setting categories and attributes. Around 20–30 minutes per product, and the catalog kept growing.
What I built
A spreadsheet-driven pipeline. Paste a supplier link and mark the row. An AI model reads the page, extracts the name, type, dimensions, weight, description and images, and translates them. The script assigns the category and builds a description in the store's own format. After a quick check, the product is published to the store with images, attributes and SKU. Rows can be batched.
Result
Two minutes of a person's time per product instead of 20–30. About 2–3 cents per product in AI costs, no new subscriptions or plugins.
About
Marketing & Sales Automation Specialist for your agency and your clients.
I automate marketing and sales processes that actually get used: the ones that take hours of your team's week and make the business harder to run than it should be.
I start with your case, not the tool. I map how the work runs today, show where automation pays off, build it in your accounts and hand it over documented, so your team can run it without me.
Main tools: Google Apps Script, Python, Google Cloud, Claude and OpenAI APIs, Gmail and Google Workspace, CRM systems, WooCommerce and WordPress, and REST APIs of the platforms you already use. If your team works in its own internal tools, I build in those.
FAQ
How much does an automation cost?
Each automation has a fixed price, quoted after I've seen the brief. You know the full cost before any work starts, and what you charge your client is up to you.
How long does it take?
Most automations are live within one to two weeks of an agreed scope.
Whose accounts does it run in?
Yours or your client's. Every workflow, script and API key lives in accounts you control, so nothing stops working if we stop working together.
What happens if something breaks?
Fixes and adjustments are included for 30 days after handover. After that, ongoing support is agreed separately.
How do you handle client data?
Everything runs in your or your client's accounts, and I work only with the access the job needs. I don't keep client data on my side, access is removed at handover, and an NDA is signed before we start. I'm based in the EU.
What is the free automation audit?
A 30-minute call where we go through the work that eats your team's time or your client's, and I tell you what's worth automating first and roughly what it involves. No obligation.
Tell me what takes up your team's week.
I reply within one working day. Or skip the form and book a free automation audit.